Social Media & Community Manager (LATAM)

Airalo

Full Time
😜 Community Manager
Social Media
Platforms
Videos
Images
Content
Facebook
Twitter
LinkedIn
Instagram
Snapchat
TikTok
YouTube
Argentina/Colombia 📍
Remoto 🌎
May 15
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Responsibilities Include But Are Not Limited To:

  • Social Media Strategy: Develop and execute an effective social media strategy tailored to the LATAM market to increase brand awareness, engagement, and lead generation;
  • Content Creation: Create compelling and shareable social media content, including text, images, videos, and infographics, that aligns with Airalo's brand voice and values; develop an editorial calendar, and execute strategies on social media channels, and other region-specific community platforms;
  • Community Engagement: Monitor and actively engage with the Airalo community on social media platforms, respond to comments, questions, and feedback promptly, and build positive relationships with followers;
  • Social Media Advertising: Plan and execute paid social media campaigns to reach and convert the target audience, utilizing ad platforms such as Facebook Ads, Instagram Ads, and others;
  • Analytics and Reporting: Monitor social media metrics, track KPIs, and generate regular reports to measure the effectiveness of social media efforts. Utilize insights to make data-driven improvements;
  • Crisis Management: Handle potential social media crises effectively, maintain a positive brand image, and address customer concerns professionally. And ensure compliance with local laws (e.g., copyright and data protection);
  • Stay Updated: Stay current with industry trends, social media best practices, and emerging platforms to suggest new ideas and strategies to maintain Airalo's competitive edge.


Must-haves:

  • Bachelor’s degree with a strong similar professional background & 3+ years experience in a similar capacity;
  • Extensive experience in brand management, content, social media, and customer and market insight in LATAM with an in-depth understanding of the social and digital space;
  • Familiar with HootSuite or other social media publishing tools;
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Instagram, Snapchat, TikTok, and YouTube, and as of social media best practices, and regional, and global trends;
  • Fluency in English, with impeccable verbal and written communication skills;
  • Experience with executing and implementing channel and audience research;
  • Superior internal & external communication & cross-functional stakeholder management skills;
  • Enjoying and excelling at handling multiple projects simultaneously in a matrix & complex environment;
  • Good time management with an eye for perfection & a strong operational background.


Good To Have:

  • Prior experience in the tech, travel, or telecommunications industry;
  • Certificates and courses in digital marketing and research methods;
  • Knowledge of eSIM and GSMA-related technologies and services.


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