What we're looking for
Our US client, a performance marketing agency, is seeking a Paid Media Coordinator to assist their performance marketing team in executing and optimizing paid media campaigns. This role is essential for driving campaign performance across both paid search and paid social channels. The ideal candidate is analytical, detail-oriented, and experienced with both paid search and paid social media platforms.
Responsibilities
- Build and update performance reports and campaign performance decks for clients across paid search and paid social channels.
- Create and manage Looker dashboards for clients, updating them with ad performance data.
- Build campaigns on ad platforms including Google, Meta, TikTok, LinkedIn, and others.
- Analyze ad performance and optimize campaigns based on data insights.
- Conduct keyword research and update targeting and exclusions for campaigns.
Requirements
- Bachelor’s degree in Marketing, Advertising, Business, or a related field.
- 1-2 years of experience in paid media advertising, focusing on paid search and paid social.
- Proficiency in Excel or Looker Studio.
- Experience with ad platforms such as Google Analytics, Google Ads, Meta, TikTok, LinkedIn, Microsoft, and Snapchat.
- Strong analytical skills with the ability to optimize campaigns based on data.
Nice to have
- Previous agency experience.
Benefits
- USD Salary
- 100% Remote Work
- Unlimited Paid TimeOff
- 9 US holidays