Facebook Media Buyer (Mid-Senior Level)

• 5+ years of experience in the Digital Marketing Industry
• 3+ years of experience managing Facebook advertising for e-commerce brands.
• Experience in large-budget account management.
• Attention to detail
• Proficiency in Facebook Ads Manager and other related tools; strong analytical skills with experience in data interpretation and reporting.
• Excellent verbal and written communication skills, with the ability to articulate complex ideas clearly.
• A proactive approach to identifying issues and finding creative solutions to improve campaign performance.

Desirable Skills (Not required):

• Experience with Red Track, Air Table, Google Analytics, and other reporting tools.
• Desire to work with a high-growth, fast-moving brand
• Experience with additional advertising platforms (e.g., Google Ads, Tiktok Ads) is a plus.

Main Tasks & Responsibilities:

• Campaign Management: Plan, set up, and manage Facebook ad campaigns from start to finish, including audience targeting, ad creation, and budget management.
• Performance Analysis: Monitor, analyze, and report on campaign performance metrics such as CPC, CPM, CPA, ROAS, and overall ROI.
• Optimization: Continuously test and optimize ad creatives, targeting options, and bidding strategies to maximize performance and achieve client objectives.
• Strategy Development: Collaborate with the leadership team on strategy development based on observations and experience in the account.
• Budget Management: Manage and allocate ad budgets effectively, ensuring optimal spending and performance across multiple campaigns.
• Industry Trends: Stay up-to-date with the latest trends, best practices, and changes in Facebook Ads policies to ensure the latest features are tested and evaluated.

Perks

• Be part of a growing and innovative company
• Salary in USD
• 100% Remote