š Role: Argentina Email Marketing Manager
š Location: Argentina ā Remote
š¼ Contract Type: Part Time to Full Time
š Level: Experienced
š General Description
As an Email Marketing Manager at CrucialPoint, you will develop, implement, and optimize email marketing strategies to drive engagement, conversion, and customer retention for ecommerce clients, with a strong focus on Klaviyo.
š Key Responsibilities
⢠Develop and execute email marketing and retention strategies using Klaviyo.
⢠Optimize automated flows, signup forms, segmentation, and content calendars.
⢠Collaborate with clients and Client Success Managers and serve as a primary client contact.
⢠Manage Klaviyo setups, integrations, and account infrastructure.
⢠Conduct technical audits covering deliverability, responsive design, dynamic tagging, and personalization.
⢠Analyze lifecycle and email performance metrics and identify revenue opportunities.
⢠Generate reports and provide data-driven recommendations to improve ROI.
⢠Perform QA on campaigns and automated flows.
⢠Collaborate with account management, copywriting, design, and implementation teams.
⢠Stay current with retention marketing trends, Klaviyo updates, and regulations including GDPR, CAN-SPAM, and CASL.
šÆ Requirements
⢠B2C experience, particularly with enterprise ecommerce businesses.
⢠Minimum 3 years of experience managing or heavily supporting Email Retention Marketing programs for B2C ecommerce brands.
⢠Expert-level proficiency in Klaviyo, including predictive analytics, custom flow logic, complex segmentation, and SMS integration.
⢠Knowledge of HTML/CSS and basic coding principles for email customization.
⢠Familiarity with CRM, CDPs, ecommerce platforms, and Google Analytics.
⢠Strong analytical, communication, organizational, and client relationship skills.
⢠Previous experience with larger brands as a retention marketing manager is preferred.
⢠Ability to manage multiple projects and work independently in a remote environment.
šļø Benefits
⢠Flexible scheduling.
⢠Competitive salary / rate.
⢠Room for growth.
⢠Collaborative and supportive work environment.
š© How to Apply: Submit your resume and complete the short application form. Only candidates who complete the form will be considered.