In addition you need to understand Amazon strategy, the products being targeted, and how to work PPC with conversion elements and SEO to make a beneficial account strategy.

Day to Day:

Performing advertising related tasks for clients assigned to your Strategist including but not limited to:

• New campaign setups
• Keyword research
• Budget management and adjustments
• Bid adjustments and management
• Audits and reporting
• Negative keyword targeting
• Relevancy checks
• Utilization of top of search placement modifiers
• STR analysis
• Coordination with SEO strategy
• Strategic recommendations
• Bulk operations
• And more as needed

Utilizing softwares such as:

• ClickUp
• Merchant Spring
• Slack
• Zoom
• Google Suite
• Helium10
• More as needed

Keeping in consistent communication with your Strategist and upper management in terms of executing advertising goals, alerting to problems, giving analysis and write up’s, etc

Preparing for internal account related discussions with your Strategist and upper management

More as required by job

KPIs:

• Management Rating Survey:
• Average 8 or higher on a quarterly survey filled out by Strategist
• Stay within Monthly Parameters:
• Client should stay within 10% of budget on average (high or low) each month
• Client should stay within 5% of TACOs goals each month (high or low)
• Completion by Deadlines:
• 80% of tasks should be completed by agreed upon deadline with proper accountability and reporting for each action taken

Salary: $1,300-$1,900 (USD)