Building relationships and driving revenue with assigned holding companies, brands, agencies, agency trading desks (ATDs), consultancies and managed service providers.
Working closely with account teams at Regional agencies representing the top 200 brands to activate private marketplaces.
Developing deals that help advertisers connect with their target audiences and desired inventory across OpenX’s suite of premium publishers.
Prospecting and connecting with potential buyers, deploying a discovery strategy and sales narrative designed to drive Programmatic Direct spend.
Providing ‘ground support’ to strategic deals by driving transactional business and consistent deal-based revenue.
Managing a pipeline of opportunities in Salesforce and providing regular reporting to management on deal progress.
Collaborating with internal stakeholders to deliver to clients the OpenX suite of programmatic and identity-based solutions.
Requirements
5-7 years of overall experience in ad tech or digital advertising.
3-5 years in an Account Executive or similar role in ad tech or digital advertising.
Experience within the LATAM Holdcos and subsequent markets is considered paramount to the success of this role.
Deep familiarity with ad tech, SSPs, DSPs, the programmatic landscape, and/or media supply chain.
Strong executive presence and high comfort level presenting to clients of all levels.
Strong written and verbal communication skills and the ability to present complex subjects in a simple and concise manner.
Ability to travel up to 30% of the time.
Ability to work independently in a hybrid environment, with the ability to come into a common meeting place 3-4 times per month.
Experience working at or with the major advertising agency holding companies, specifically on Pharma accounts.
Programmatic buying experience at an agency, ATD, or brand.
Well-versed in programmatic audience strategy: CRM, CDP, DMP, 1P + 2P + 3P data, look-alike modeling, etc.
Consultative, partnership-minded sales approach.
Ability to thrive in a dynamic, team-focused environment delivering against tight deadlines.
Excellent problem-solving skills and strong business judgment.