COTTM China outbound travel & tourism market

Since its inception in 2005, COTTM has significantly contributed to the development of China's outbound tourism market. The exhibition is exclusively business-to-business, attracting over 4,000 outbound tour operators and travel agents from across China.  In its 2024 edition, COTTM welcomed 220 exhibitors from 52 countries and regions, including numerous tourism boards, embassies, and destination resource providers. ‍

The 2025 event will feature a diverse range of exhibitors, including large comprehensive tour operators, theme tour operators, MICE (Meetings, Incentives, Conferences, and Exhibitions) buyers, government agencies, cultural tourism investment organizations, online travel platforms, and special interest operators.  Attendees can expect to engage in pre-scheduled business meetings, attend insightful conferences led by industry experts, and explore the latest trends and innovations shaping the outbound travel industry.​

COTTM 2025 will be held at the China National Agricultural Exhibition Center, located in Beijing's Chaoyang District. The venue is easily accessible, being only a 20-minute drive from Beijing Capital International Airport.

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